WHO AM I?

Founder. Creative. Strategist. Advisor. Mentor. 

I collaborate with founders and brands to strategically position and design them for sustained growth and long-term success.

Strategy | Brand | Design | Content | Digital

Brand builder

.

Founder

.

Consultant

.

Board member

.

Chief brand officer

.

Brand builder . Founder . Consultant . Board member . Chief brand officer .

OUR FOCUS | MY SERVICES

Discover my approach to consulting, advising, and coaching, and learn how I collaborate with brands and founders.

    • Brand audits & positioning workshops

    • Competitive research & market analysis

    • Vision, mission & values alignment

    • Audience persona development

    • ROI & measurement frameworks

    • Campaign strategy & launch planning

    • Logo design & visual identity systems

    • Typography, colour palette, and image style

    • Brand story & messaging framework

    • Brand guidelines (tone of voice + visuals)

    • Pitch decks, sales collateral & stationery

    • Best seller: Brand to Social package

    • Labels & product packaging concepts

    • Sustainability-focused packaging solutions

    • 3D mockups & prototypes

    • Packaging guidelines & supplier-ready artwork

    • Seasonal & promotional packaging rollouts

    • Social media strategy & content planning

    • Monthly creative design (static + video)

    • Caption copywriting & scheduling

    • Community engagement support

    • Analytics reporting & optimisation

    • Influencer/partnership campaign support

    • Website audits & UX planning

    • Full build & customisation

    • E-commerce & booking integrations

    • SEO-ready content & metadata setup

    • Launch campaign support

    • Best seller: 5-Day Brand to Web package

    • Ongoing design retainers

    • Newsletter design (Mailchimp, Klaviyo, etc.)

    • Presentation decks & reports

    • Event collateral & signage

    • Ongoing creative asset refreshes

    • Quick-turnaround design requests

  • Tired of seeing growth opportunities pass you by?

    The Western Australian Government's Small Business Growth Grant offers up to $10,000 in matched funding to help you invest in professional services that will elevate your business.

    Nomad on Brand is here to help you navigate the application and use the funds to build a brand that commands attention.

BidBuddy | Discover Heather Wallace at Nomad on Brand, a Perth-based Creative Brand Strategist specialising in strategy, branding, content, and digital solutions.
TESTIMONIAL | Lessons Learned by Steve Stanley
Ellenby Tree Farm, Australian Institute of Landscape Architects AILA WA, Election Breakfast Event, March 25 — a deep dive into Brand, Campaign, Content, and Digital strategies.
Wildebeest Beverages, Brand Partnership, packaging | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
Lessons Learned Bespoke project for Steve Stanley — CEO Institute. Heather Wallace at Nomad on Brand offers expert branding solutions in Perth, specialising in strategy, content, and digital design.
Your Brand Navigator | Heather Wallace at Nomad on Brand, your go-to expert in Perth for creative brand strategy, offering services in typography, packaging, branding, and digital solutions.
Ellenby-Tree-Farm-Heather-Wallace-Nomad on Brand, your Perth-based expert in Brand Designer, including Strategist, Branding, Content, and Digital Solutions.
Paddock2Produce, Brand Partnership, typography, packaging | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
Advocare, Brand Partnership | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
Wildebeest Beverages, Brand Partnership, packaging | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
Forrestdale-Primary-School, Brand Partnership | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
HUIS-Designer-Manufacturer-Builder-Heather-Wallace-Nomad on Brand, your Perth-based expert in Brand Designer, including Strategist, Branding, Content, and Digital Solutions.
Nomad on Brand, Brand Partnership, packaging | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
MIdJourney, Personal Brand, Midjourney concept prompt | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
Francis Burt Chambers Brand Partnership – Comprehensive 18-Month Engagement. Explore our Full Brand Suite, Website Strategy, and Complete Brand Implementation. Brand, branding, design sprint with board members.
Strength Heroes
Ellenby Tree Farm—Heather Wallace Nomad on Brand – your trusted Perth-based experts in brand design and strategy. Specialising in branding, content creation, and digital solutions, we help businesses stand out with creative, results-driven strategies
Platters Catering and Events, Brand Partnership with Nomad on Brand. Strategy — Brand suite — Digital — Content
Francis Burt Chambers Brand Partnership – Comprehensive 12-Month Engagement. Explore our Full Brand Suite, Website Strategy, and Complete Brand Implementation. Boost your business with expert branding and digital solutions tailored for success.
Bidbuddy | Comprehensive Brand Partnership Solutions | Digital Strategy & Asset Management—Bidbuddy’s full-suite brand partnership with Nomad on Brand. From strategic brand development to managing multiple digital assets, we provide expert solutions
BidBuddy—Brand Partnership, Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
Forrestdale-Primary-School, Brand Partnership | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
Yallingup Ventures
TLC Training | Full brand suite with, bespoke iconography
Loftus Community Centre - Brand partnership
Working Life - Brand Partnership
Cygnus-Gold-Annual-Report-Nomad-on-Brand-Strategy-Design-Digital-Brand-Partner-Perth-Western-Australia.jpeg
Steam Engine Global Brand Partnership Nomad on Brand
Wisp Studio Brand, Digital

OUR DELIVERY

25+

Leveraging over 25 years of
creative expertise.

12+

Serving a wide range of industries
with creativity.

89%

Building lasting relationships for
client retention.

36+

Transforming brands &
empower futures.

15m+

Driving revenue growth for
my clients.

25,921+

Cups of coffee consumed…roughly!

Explore Ellenby Capabilities Document featuring Heather Wallace of Nomad on Brand, a Perth expert in strategy, branding, content, and digital solutions for successful partnerships.
Discover the exciting brand partnership between Biddbuddy and Nomad on Brand, combining innovation and collaboration to create unique opportunities.
Wildebeest Beverages, Brand Partnership, packaging | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
Discover Heather Wallace at Nomad on Brand, a Perth-based expert in strategy, branding, content, and digital solutions for impactful brand partnerships.
Paddock 2 Produce | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
Cygnus Gold, Brand Partnership, Startup to ASX launch | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
Alta Corporate Phycology | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
Cygnus Gold | Startup to ASX launch | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
Loftus Community Centre, Brand Partnership | Discover Heather Wallace at Nomad on Brand, your Perth-based expert in Creative Brand Strategist, including Strategy, Branding, Content, and Digital Solutions.
Aussie Holiday Stays | Rapid Brand Development Project | Illustration and branding crafted for a high-stakes presentation to media and investors.
Social media management for Ellenby Tree Farm. Boost engagement, grow your audience, and showcase your business story online.

We are the perfect blend of creativity and strategic insight, enabling us to craft compelling brand stories and focused visuals. We are committed to becoming an invaluable partner in your brand’s journey.

WHY CHOOSE US?

  • Lessons Learned by Steven Stanley | CEO Institute

    PERSONAL BRAND PROJECT | "Lessons Learned" by Steven Stanley shares 39 life lessons from a heart attack survivor, offering meaningful insights on reflection and growth. I specialise in designing impactful print materials, crafting books and publications that captivate readers and bring stories to life beyond the digital world.

  • Ellenby Cultivating a Greener Future, Brand Partnership, Nomad on Brand

    BRAND PARTNERSHIP | Need a partner to grow your business and build a strong brand? With 25+ years of experience, I offer expert business strategy, brand development, and design tailored to your goals. I specialise in helping companies scale, with proven success working with brands like Ellenby. From brand strategy to design, I bring small-agency expertise to drive your growth. Let’s create a strategy that works for you!

  • Bidbuddy & Bidmaster

    BRAND PARTNERSHIP | Tailored brand partnerships provide strategic planning, creative design, and expert marketing solutions to help your business grow and scale effortlessly. Build your brand and achieve measurable success with customised strategies designed for maximum impact.

  • BRAND PARTNERSHIP | Build your brand with tailored partnerships designed to deliver results. With Paddock2Produce, I have brought over 25+ years of experience into their branding, packaging design, e-commerce solutions, and digital marketing strategies. I’m here to help your business grow and thrive.

  • Francis Burt Chambers, Brand Partnership, Nomad on Brand

    BRAND PARTNERSHIP | Strategic Brand Partnership with Francis Burt Chambers for 24 Months. Focused on brand strategy, design, and implementation to drive unification and collaboration. Enhancing brand consistency, boosting visibility, and aligning strategic goals for long-term success.

  • Brand Partnership, Loftus Community Centre, Nomad on Brand

    BRAND PARTNERSHIP | Collaborated with Loftus Community Centre for 5 years, leading impactful community campaigns designed to engage and connect with diverse audiences. Experienced in driving community outreach, building engagement, and delivering successful campaigns that make a difference.

  • Nomad on Brand | Heather Wallace | Brand & Business Strategy: Strategy, Brand, Content, Digital

    Rapid Brand Development Project | Illustration and branding crafted for a high-stakes presentation to media and investors.

WHAT OUR CLIENTS SAY…

"Heather provided a range of digital design and branding services for us and was a complete pleasure to work with. Our work involved extremely tight timelines and complex design concepts and we were extremely pleased with Heather's professionalism and quick response times. I would highly recommend Heather and look forward to conducting some more projects with her in the future". - [Thomas Lichtenberg-McGill, Managing Director of ECODNA™ Group]

"Heather provided a range of digital design and branding services for us and was a complete pleasure to work with. Our work involved extremely tight timelines and complex design concepts and we were extremely pleased with Heather's professionalism and quick response times. I would highly recommend Heather and look forward to conducting some more projects with her in the future". - [Thomas Lichtenberg-McGill, Managing Director of ECODNA™ Group]

"Working with Heather was a game-changer for our company. Heather's approach and meticulous attention to detail helped us redefine our brand and connect with our audience like never before." - [Henry Davidson, CEO of Tech Innovators Inc]

"Working with Heather was a game-changer for our company. Heather's approach and meticulous attention to detail helped us redefine our brand and connect with our audience like never before." - [Henry Davidson, CEO of Tech Innovators Inc]

“Heather's expertise in brand strategy brought a fresh perspective to our business. Nomad on Brand successfully revamped our brand identity, leading to a significant increase in customer engagement and sales.” - [John D, Founder of Greenspace]

“Heather's expertise in brand strategy brought a fresh perspective to our business. Nomad on Brand successfully revamped our brand identity, leading to a significant increase in customer engagement and sales.” - [John D, Founder of Greenspace]

OUR EXPERIENCE

Experience counts, context matters. Creative, strategic & intentional.

With 25+ years in the industry, spanning global agencies like Saatchi & Saatchi to purpose-led startups and community-driven brands. I’ve seen how strategy and creativity can shift the dial at every level.

At Nomad on Brand, we bring that big-brand thinking into small business context. Because good strategy shouldn’t be out of reach, it should be human, clear, and designed to grow with you.

From uncovering your brand foundations to refining your next campaign, I work alongside you to build clarity, confidence and momentum, without the fluff. Just real, grounded guidance tailored to where you are and where you want to go.

This is not one-size-fits-all. It’s mentoring, strategy, creative insight, design—done with big picture vision, curiosity and a long-term view.

CLIENT EXPERIENCE

Our diverse portfolio spans industries from start-ups and solo ventures to established corporates, including Health Care, Wellness & Fitness, Oil & Energy, Sustainability & Environment, Retail, Food & Beverages, Law, Local Government, Education, and Technology.

Absolut Vodka . Arcologic . Advocare . Alina Racu . Axiom . Bidbuddy . Bidmaster . City of Vincent . Coming Up 4 Air . Cygnus Gold . Ellenby . Femme Sourcing . Forrestdale Primary School .

Absolut Vodka . Arcologic . Advocare . Alina Racu . Axiom . Bidbuddy . Bidmaster . City of Vincent . Coming Up 4 Air . Cygnus Gold . Ellenby . Femme Sourcing . Forrestdale Primary School .

Francis Burt Chambers . Gleneagles . HUIS Group . Ian Brown . IKM [Australia] . IT Girls . Magnificent . Moira Clay Consulting . Moneytech . Oshgroup . Paddock2Produce .

Francis Burt Chambers . Gleneagles . HUIS Group . Ian Brown . IKM [Australia] . IT Girls . Magnificent . Moira Clay Consulting . Moneytech . Oshgroup . Paddock2Produce .

Roman Road . Sentry Group . Steam Engine Global . Shona Jewellery . Subsea 7 . The Scottish Parliament . Vitality House . WA Comprehensive Cancer Centre . WISER.INC Women in Sustainability, Energy & Resources . Working Life . Yallingup Ventures . Yallingup Ventures Institute .

Roman Road . Sentry Group . Steam Engine Global . Shona Jewellery . Subsea 7 . The Scottish Parliament . Vitality House . WA Comprehensive Cancer Centre . WISER.INC Women in Sustainability, Energy & Resources . Working Life . Yallingup Ventures . Yallingup Ventures Institute .

I’m not your classic boujee studio, and honestly, I don’t care much for the label. What I do care about? Strategy that cuts through. Design that actually lands.

I work best as a creative partner, not a vendor, getting stuck in where it counts. Straight forward. No nonsense. Just sharp, purposeful work that speaks louder than any pitch deck.